Marketing for health and beauty businesses
People choosing a med spa, salon or clinic want to feel comfortable before they book. Real video of your space, your staff and your process does that better than any stock photo or template graphic.
Who this is for
Med spas, laser and skin clinics, hair and nail salons, lash and brow studios, dental offices and chiropractors. Appointment-based businesses where trust and comfort decide who gets the booking.
What usually goes wrong
Beauty and wellness ads are crowded, and most of them look the same.
- Glossy stock images that don't look like your actual space.
- Discount-heavy offers that attract one-time bargain hunters.
- Consult requests that wait hours for a reply while the person books elsewhere.
- Ads that skip over what the visit is actually like, which is what people worry about.
What we build
Seth films your space, your team and, with permission, the process: the consult, the treatment room, the finished look. We cut it into short vertical ads that answer the questions people are too shy to ask. Ads go to a landing page with one clear offer, like a free consult or a first-visit service, and a booking calendar.
New leads get an instant text and email, plus reminders before their appointment to cut down on no-shows. Everything lands in one CRM so your front desk can see who's new and who needs a call.
Handled with care
We only film clients who've agreed to it, and we keep claims honest. Health and beauty ads have stricter rules on Meta, so we write copy that stays within them and doesn't promise results nobody can guarantee. Before and after content only runs when you have real, approved results to show, and every piece gets your sign-off before it goes live.
From the blog
See all posts- Why video ads beat stock photos for local businesses
Why real video of your team and your work beats stock photos in local ads. What to film, whether a phone is enough and how one shoot feeds months of ads.
- How to get more Google reviews (without breaking the rules)
Simple ways for local service businesses to get more Google reviews: when to ask, what to send, how to reply and the tactics that can get you in trouble.
Questions
Can you promote a specific treatment?
Yes. We can build a campaign and landing page around one treatment or service you want more of.
Can you film without showing clients?
Yes. We can focus on your space, staff and process, and only feature clients who've given permission.
Do you help with no-shows?
We set up automatic appointment reminders by text and email, which helps people remember and show up.
Do you know Meta's ad rules for health businesses?
We write ads to stay within them, and we keep claims honest so your account stays in good shape.
Boring ads don't book jobs.
Grab 45 minutes with Seth. We'll look at what you're running now and what to fix first.