Marketing for local service businesses
Pest control, cleaning, pet grooming, mobile services and every other business that runs on appointments. If people book you to come out or come in, the same system works: real video, a page that converts and follow-up that never forgets.
Who this is for
Pest control and lawn treatment companies, residential and commercial cleaners, pet groomers, dog trainers and sitters, mobile services, and other local businesses that live and die by the calendar. If you don't see your industry listed, it's probably still a fit.
What usually goes wrong
Most local service businesses run into the same few problems.
- Ads that look generic, so people can't tell you apart from a national chain.
- No clear first offer, so people don't know how to start.
- Leads that wait too long for an answer.
- One-time customers who never get asked to come back or sign up for recurring service.
What we build
Seth films you and your team doing the work: the truck pulling up, the treatment, the clean, the happy dog at pickup. Those clips become short ads aimed at people near you. Clicks go to a landing page with one offer, like a first service or free quote, and a short form or booking calendar.
Every lead gets an instant text and email and lands in your CRM. You get notified, and follow-up keeps checking in if they go quiet. After the first visit, we can set up simple texts to turn one-time customers into recurring ones.
Recurring revenue is the goal
Many local services work best on a schedule: quarterly pest treatments, biweekly cleanings, monthly grooming. We build offers and follow-up around getting people onto a plan, because a customer who stays is worth far more than one click.
From the blog
See all posts- Landing page vs website: where should your ads send people?
Should your ads send people to your website or a landing page? The difference, why landing pages usually win for ads and what a page needs to convert.
- Google Business Profile checklist for Oklahoma City service businesses
A practical Google Business Profile checklist for Oklahoma City service businesses: categories, service areas, photos, reviews and mistakes to avoid.
Questions
Do you handle commercial clients too?
Yes. If you serve businesses as well as homeowners, we can build separate offers and pages for each so the message fits.
My industry isn't listed. Can you still help?
Probably. If you're an appointment-based local business, book a call and we'll tell you straight whether it's a fit.
Do you work with businesses outside OKC?
Yes. We're based in Oklahoma City and work with service businesses anywhere.
Can you help with recurring customers?
Yes. We set up follow-up texts and offers that encourage people to book on a schedule.
Boring ads don't book jobs.
Grab 45 minutes with Seth. We'll look at what you're running now and what to fix first.